Filtering by tag: "2017 summer conference"
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How Video Can Help You with Event Promotion

Live video at events is becoming more and more prevalent, but even if you don’t have the manpower to use Facebook Live throughout an event, you still have options when it comes to video marketing. AAMA will be working on some of these as we head into next month’s Summer Conference, June 18-21 in Newport, RI. (Say hi if you see me with AAMA’s camera!) Here are some ways you can use video for your company, whether it’s to promote a corporate event or to...

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Better Access Adds Value to AAMA Conference Experience

AAMA kicked off the year by celebrating our 80th anniversary during the 2017 Annual Conference in February. Debuted at that conference was a new meeting format that consolidated content into fewer separate sessions:Enabling broader member participation and better access to meeting contentMinimizing scheduling conflicts and content redundancies, andMaximizing access to staff advisors.The new approach also afforded the opportunity to deliver seminar, roundtable and workshop sessions, some of which were repeated throughout the event to accommodate participants’ busy conference schedules. Though a significant change, particularly for...

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