AAMA + IGMA have unified as of Jan. 1, 2020 to create the Fenestration and Glazing Industry Alliance, or FGIA. Learn More
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Fall Social Media News Roundup: New Features for LinkedIn, Facebook, Twitter

It is time for a new social media news roundup, in which I share some added features or major moves being made over at our favorite online networking platforms. This fall, there are changes happening to how Facebook users can interact with Instagram content, an explanation of why Twitter revamped its Trending Topics section and a breakdown of LinkedIn’s new features, which include video calling capability and LinkedIn Stories. Let’s get into it!View Instagram Stories Directly Through Facebook: The Verge reported on this news, which...

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Social Media Roundup | What’s New with Twitter, Facebook, More

It’s been a while since we last checked in with some updates about how social media is changing, which means it’s time once again for a social media news roundup! Here is a summary of the biggest moves being made in the social media world this spring, and how they could impact your business.InstagramInstagram is reaching out to smaller businesses to help them through the current COVID-19 crisis. Some tools it is rolling out include a “Support Small Business” sticker which can be used in...

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Share Window Safety Content with Followers During Window Safety Week

This is an updated version of a blog post that originally ran in April 2017.Spring is just around the corner, which feels like a breath of fresh air – even though this winter hasn’t been as treacherous as some in the past! That said, this change of seasons means it’s almost time for warm weather and open windows letting in actual fresh air. It also means it is time to brush up on some window safety tips, since open windows can be dangerous for young...

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Follow FGIA on Social Media

It’s only the third day of 2020 and a lot has happened in the industry already. As of January 1, AAMA and IGMA “united for good” to officially become the Fenestration and Glazing Industry Alliance (FGIA)! After a 2019 vote by both bodies to unify, the two organizations have come together to create an exponentially stronger alliance. This big move means there are new social media accounts to follow to make sure you stay in the loop with what’s new in the industry.New Social Media...

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Share Window Safety Resources on Social Media This Spring

This is an updated version of a blog post that originally ran in April 2017.They say March comes in like a lion and out like a lamb – we are still in the lion days, but at least it is almost spring. This change of seasons means it’s almost time for warm weather and open windows letting in fresh air. It also means it is time to brush up on some window safety tips, since open windows can be dangerous for young children who are...

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Why Do We Need Multiple Social Media Platforms?

While conducting a recent workshop at the AAMA Summer Conference, a member asked a great, but tough, question: What’s the best social media platform? I had to think about it, because there’s no one answer, and the rationale behind this is complicated. For example, I could tell this member that, for AAMA, LinkedIn is a great way to reach most our membership, or that for me personally, I get the most value out of Twitter and find Instagram the most fun. Still, none of those...

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AAMA Website, Network with Members via Online Directory

The AAMA Member Directory is a helpful networking tool for members and gives consumers easy access to your business contact information. In this area, site visitors can search by business name or keyword. AAMA members can see even more information about your company as well. You can also search for individuals of a member company which is helpful when connecting for committee and task group work or simply building relationships with peers. Be sure you are logged in to take full advantage of all the...

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What Social Media Tools are you Using?

I have been thinking a lot lately about how my social media pie is being divided, and how it shapes up compared to those of others. Compared to two or three years ago, I spend less and less time now with Facebook and more with Twitter and Instagram, but I know one of the most-used platforms among AAMA members is LinkedIn. I also know that, as a millennial, my social media diet varies from that of, say, my dad, who primarily checks Facebook and has...

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Use Social Media to Promote Tips, Best Practices During Window Safety Week

Happy spring! This change of seasons means it’s almost time for warm weather and open windows letting in fresh air. It also means it’s time to brush up on some window safety tips, since open windows can be dangerous for young children who are not properly supervised. The Window Safety Task Force, of which AAMA is a member, has put together tons of tips and resources for Window Safety Week, the first full week of April each year, and companies can easily follow along and...

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Window Safety is Everyone’s Responsibility

I think we can all agree that windows are pretty great! Some of you have devoted your life to not only making windows but constantly improving their functionality. With all that work you’ve put in, it’s in your best interest to foster and ensure only the most positive customer interactions with your products. Letting your customers know the best ways to use your products not only protects your reputation, it keeps families safe.As the days get longer and warmer, many homeowners will open their windows,...

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Get Trained on Social Media on the Spot at the Annual Conference or Anytime

Did you know AAMA offers in-person and online trainings in social media? If you’re attending the Annual Conference in Phoenix this February, you can take advantage of an upcoming in-person opportunity. Registration for the conference is now open, with early bird pricing running until January. And if you won’t be attending, we can set up a call together anytime that is best for you. As AAMA’s Communications Coordinator, I’m always available for social media consulting for your business.<br/> Most business owners are aware that social media...

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