Filtering by tag: "social media"
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Consumer Safety, Plant Safety of Equal Import

We all know how much emphasis our industry puts on plant safety, and rightly so – safety in manufacturing is a critical matter. However, it’s just as important to get safety information and awareness to customers. That’s why AAMA is actively involved in the promotion of window safety. Take time this spring to share window safety tips with your customers during Window Safety Week, the first full week of April (April 7-13 this year). The pre-designed 2019 Window Safety Week Tool Kit makes it easy...

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Share Window Safety Resources on Social Media This Spring

This is an updated version of a blog post that originally ran in April 2017.They say March comes in like a lion and out like a lamb – we are still in the lion days, but at least it is almost spring. This change of seasons means it’s almost time for warm weather and open windows letting in fresh air. It also means it is time to brush up on some window safety tips, since open windows can be dangerous for young children who are...

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Lay Out Social Media Plans Now for Success in 2019

A previous version of this post ran on the Socially Speaking blog in December 2016.Now that 2018 has passed, it’s time to begin planning for the new year. While companies probably have 2019 budget plans worked out, it’s not a bad idea to give an organization’s social media presence a little extra attention, too. Here are some ideas for content you can create and share, as well as some tips for how to make sure your social media plans get off on the right foot...

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Flashback Friday | Benefits Series | Take Advantage of AAMA’s Marketing Services

I joined the AAMA Marketing Department almost five years ago, and I am proud to be part of a team and an association that is so committed to its hard-working members. AAMA is constantly working toward bettering its member experience and adding to its slate of services and tools offered.In my role as AAMA Communications Coordinator, I specialize in written communications as well as social media. Have you thought about setting up a Facebook Business page for your company, but feel unsure about where to...

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Thanks to AAMA Members for Spreading the Word about Window Safety Week

As Window Safety Week 2018 winds down, it’s important to remember that window safety is an exercise well worth practicing all year long. That said, we’re glad many in the industry took the time to share resources from the Window Safety Task Force this week. I wanted to shout out those among our membership who did an excellent job in amplifying this campaign through social media.#WindowSafetyWeek Follow these 8 tips from the @WindowSafetyTF to help protect children from accidental window falls. @NSCsafety pic.twitter.com/0yHIyeG3qf— Roto North...

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How Well Do You Know Your Twitter Etiquette?

Twitter has seen a lot of change over the last year or so, including the addition of an official way to thread tweets, aesthetic changes like going from square profile pictures to round and the creation of the Explore tab on the mobile app, which combines trends, Moments and search in one area. Still, one thing that remains constant with Twitter is the set of unspoken rules of how we do and do not talk to each other on the social networking platform. Here are...

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AAMA Website, Network with Members via Online Directory

The AAMA Member Directory is a helpful networking tool for members and gives consumers easy access to your business contact information. In this area, site visitors can search by business name or keyword. AAMA members can see even more information about your company as well. You can also search for individuals of a member company which is helpful when connecting for committee and task group work or simply building relationships with peers. Be sure you are logged in to take full advantage of all the...

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AAMA Website Redesigned with Members in Mind

Have you had a chance to review AAMA’s newly redesigned website, yet? We have spent many painstaking hours, days, weeks and months developing and perfecting what we hope is going to be one of your top go-to resources in the industry. The updated site features many improvements to make your visit to the site more productive.The new responsive design allows for a much better experience on all devices whether you are on a PC, tablet or smartphone. Members-only content is easily accessible on all devices...

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How Video Can Help You with Event Promotion

Live video at events is becoming more and more prevalent, but even if you don’t have the manpower to use Facebook Live throughout an event, you still have options when it comes to video marketing. AAMA will be working on some of these as we head into next month’s Summer Conference, June 18-21 in Newport, RI. (Say hi if you see me with AAMA’s camera!) Here are some ways you can use video for your company, whether it’s to promote a corporate event or to...

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Use Social Media to Promote Tips, Best Practices During Window Safety Week

Happy spring! This change of seasons means it’s almost time for warm weather and open windows letting in fresh air. It also means it’s time to brush up on some window safety tips, since open windows can be dangerous for young children who are not properly supervised. The Window Safety Task Force, of which AAMA is a member, has put together tons of tips and resources for Window Safety Week, the first full week of April each year, and companies can easily follow along and...

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Is Snapchat Right for Your Company?

I have been thinking about Snapchat lately – the now-you-see-it-now-you-don’t app that allows users to create seconds-long “stories” in the form of a video or image. The content disappears once it’s been viewed, unlike with Twitter or Instagram, which leave behind a timeline of posts that can be scrolled through at a later date. The vanishing act has its plusses and minuses – the short lifespan makes it exciting and relevant, but at the same time, it may also deter brands from devoting much time...

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