Window Safety is Everyone’s Responsibility
I think we can all agree that windows are pretty great! Some of you have devoted your life to not only making windows but constantly improving their functionality. With all that work you’ve put in, it’s in your best interest to foster and ensure only the most positive customer interactions with your products. Letting your customers know the best ways to use your products not only protects your reputation, it keeps families safe.
As the days get longer and warmer, many homeowners will open their windows, letting fresh air in for the first time in months. Recognizing that this time of year is one of the most fun (and potentially dangerous for young children near open windows), the Window Safety Task Force has designated the first full week of April as Window Safety Week. AAMA has long participated on the Window Safety Task Force, which seeks to raise awareness and do its part to help prevent window falls.
AAMA is supporting these efforts by hosting a webinar on window safety, which will take place smack in the middle of this year’s Window Safety Week on Wednesday, April 5 at 11:30 a.m. Eastern. Be sure to attend this session to learn what you and your company can do to spread awareness about this important safety issue. And, don’t leave out your marketing teams! Encourage them to attend in order to position yourself as an advocate for your customers’ safety.
There are several tools available to help you and your company spread the word. Check out the task force's safety tips for the home, and use the additional resources in the Company Tool Kit. Plus, there’s a fun activity book for kids, appropriate for ages 2 to 10…or adults who love to color. You know who you are!
Don’t forget social media! Follow the task force on Twitter and Facebook. Be sure to re-tweet and share their tips all week using the hashtag #windowsafetyweek. Your followers will thank you. Later this month, Meryl Williams will be focusing her blog specifically on social media tips to take advantage of during Window Safety Week.
Planning your own Window Safety Week activities? Let us know what you’re up to, so we can publicize your efforts. We’re just a tweet away!